I always hated it.
I feel like when I call myself that, people have a different understanding of what it is, than me.
I think that most people think it’s some cool pose, superficial, “i’ll tell you how it’s done”, motivational, worthless thing.
It’s really not.
It’s a series of meaningful, intimate, frequently life-changing conversations.
A safe space where people open themselves up, face and figure out their fears and dreams.
And those deep realisations (or “aha moments”) then change who they are or want to be.
And they then implement those realisations into their lives.
That is coaching.